Moscow, Russia
New Arbat 21
+7 9652210633
Key Clients
Сбербанк
Альфа-Банк
Microsoft
Креативное агентство с драйвом рок-группы
Перемена urban
Создание фирменного стиля для социального проекта Норникеля
Перемена Urban — это социальный проект компании Норникель успешно реализуемый в городах присутствия компании. Перемена — это проект изменений общества контексте профориентации для учеников, учащих и их родителей. Серия мероприятий по обучению, стажировкам и городским квестам.

В основе логотипа — модульная сетка подобно системе, которая объединяет разные сферы перемен в городе с стыковкой в ключевых областях жизни общества.

Яркая айдентика, которая становится объемной для интеграции в городскую среду привнося изменения. Метафора перемены, которая достижима и к которой можно прикоснутся. городскую среду привнося изменения.
When a viewer has an opinion about an image based on their own thoughts, it is their personal perspective. It depends on the viewer's thoughts and values, which can sometimes conflict with cultural values.
Smoke is a collection of airborne solid and liquid particulates and gases emitted when a material undergoes combustion or pyrolysis, together with the quantity of air that is entrained or otherwise mixed into the mass.
It is commonly an unwanted by-product of fires (including stoves, candles, oil lamps, and fireplaces), but may also be used for pest control (fumigation), communication (smoke signals), defensive and offensive capabilities in the military (smoke-screen), cooking, or smoking (tobacco, cannabis, etc.).

When a viewer has an opinion about an image based on their own thoughts, it is their personal perspective. It depends on the viewer's thoughts and values, which can sometimes conflict with cultural values.
If a building becomes architecture, then it is art
It is necessary to choose a visual aid that is appropriate for the topic and audience.
Each type of visual aid has pros and cons that must be evaluated to ensure it will be beneficial to the overall presentation. Before incorporating visual aids into speeches, the speaker should understand that if used incorrectly, the visual will not be an aid, but a distraction.

Planning ahead is important when using visual aids. It is necessary to choose a visual aid that is appropriate for the material and audience. The purpose of the visual aid is to enhance the presentation. Each type of visual aid has pros and cons that must be evaluated to ensure it will be beneficial to the overall presentation. Before incorporating visual aids into speeches, the speaker should understand that if used incorrectly, the visual will not be an aid, but a distraction. Planning ahead is important when using visual aids. It is necessary to choose a visual aid that is appropriate for the material and audience. The purpose of the visual aid is to enhance the presentation.
Масштаб в реальном мире считывается как масштаб бренда: он формирует авторитет, доверие, узнаваемость и эмоциональную привязанность. Это возможность не просто быть увиденным, а занять своё место в памяти города и людей.
Концепция городских арт-объектов

Город — это пространство реального контакта бренда с человеком. Пока цифровая среда становится всё более перегруженной и теряет силу воздействия, физическое присутствие приобретает новую ценность. Бренды, способные создавать заметные объекты городской среды, выходят за пределы рекламы — они становятся частью города.
When a viewer has an opinion about an image based on their own thoughts, it is their personal perspective. It depends on the viewer's thoughts and values, which can sometimes conflict with cultural values.
Book design is the art of incorporating the content, style, format, design, and sequence of the various components of a book into a coherent whole. In the words of Jan Tschichold, "Methods and rules that cannot be improved upon have been developed over centuries. To produce perfect books, these rules must be revived and applied." The front matter, or preliminaries, is the first section of a book and typically has the fewest pages. While all pages are counted, page numbers are generally not printed, whether the pages are blank or contain content.
Simplicity is not the absence of clutter; that's a consequence of simplicity. Simplicity is somehow essentially describing the purpose and place of an object and product.
If a building becomes architecture, then it is art
Simplicity is not the absence of clutter; that's a consequence of simplicity. Simplicity is somehow essentially describing the purpose and place of an object and product.
Smoke is a collection of airborne solid and liquid particulates and gases emitted when a material undergoes combustion or pyrolysis, together with the quantity of air that is entrained or otherwise mixed into the mass.
It is commonly an unwanted by-product of fires (including stoves, candles, oil lamps, and fireplaces), but may also be used for pest control (fumigation), communication (smoke signals), defensive and offensive capabilities in the military (smoke-screen), cooking, or smoking (tobacco, cannabis, etc.).

Simplicity is not the absence of clutter; that's a consequence of simplicity. Simplicity is somehow essentially describing the purpose and place of an object and product.
When a viewer has an opinion about an image based on their own thoughts, it is their personal perspective. It depends on the viewer's thoughts and values, which can sometimes conflict with cultural values.
It is necessary to choose a visual aid that is appropriate for the topic and audience.
Each type of visual aid has pros and cons that must be evaluated to ensure it will be beneficial to the overall presentation. Before incorporating visual aids into speeches, the speaker should understand that if used incorrectly, the visual will not be an aid, but a distraction.

Planning ahead is important when using visual aids. It is necessary to choose a visual aid that is appropriate for the material and audience. The purpose of the visual aid is to enhance the presentation. Each type of visual aid has pros and cons that must be evaluated to ensure it will be beneficial to the overall presentation. Before incorporating visual aids into speeches, the speaker should understand that if used incorrectly, the visual will not be an aid, but a distraction. Planning ahead is important when using visual aids. It is necessary to choose a visual aid that is appropriate for the material and audience. The purpose of the visual aid is to enhance the presentation.
Мерч сегодня – это способ брендов сделать человека носителем своего бренда, его идей и целей
Каждый объект реального мира, должен стать кнопкой включения внутри человека ассоциаций, мыслей, чувств и катализатором внутренних процессов и решений, которые согласуются с конкретными задачами бренда. Говоря проще – просто айдентика бессмысленна. Важно чтобы каждая деталь и носитель проекта были решениями задач бизнеса.